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Wikipedia
Free multilingual online encyclopedia
This article is about the online encyclopedia. For Wikipedia's home page, see Main Page. For the English edition, see English Wikipedia. For a list of Wikipedias in other languages, see List of Wikipedias. For other uses, see Wikipedia (disambiguation).
Wikipedia (wik-ih-PEE-dee-ə or wik-ee-) is a multilingual free online encyclopedia written and maintained by a community of volunteers through open collaboration and a wiki-based editing system. Its editors are known as Wikipedians. Wikipedia is the largest and most-read reference work in history.[3] It is consistently one of the 10 most popular websites ranked by the Similarweb and formerly Alexa; as of 2022,[update] Wikipedia was ranked the 7th most popular site.[3][4][5] It is hosted by the Wikimedia Foundation, an American non-profit organization funded mainly through donations.[6]
On January 15, 2001, Jimmy Wales[7] and Larry Sanger launched Wikipedia. Sanger coined its name as a blend of "wiki" and "encyclopedia".[8] Wales was influenced by the "spontaneous order" ideas associated with Friedrich Hayek and the Austrian School of economics after being exposed to these ideas by Austrian economist and Mises Institute Senior Fellow Mark Thornton.[10] Initially available only in English, versions in other languages were quickly developed. Its combined editions comprise more than 59 million articles, attracting around 2 billion unique device visits per month and more than 17 million edits per month (1.9 edits per second) as of November 2020[update].[11][12] In 2006, Time magazine stated that the policy of allowing anyone to edit had made Wikipedia the "biggest (and perhaps best) encyclopedia in the world".[7]
Wikipedia has received praise for its enablement of the democratization of knowledge, extent of coverage, unique structure, culture, and reduced degree of commercial bias; but criticism for exhibiting systemic bias, particularly gender bias against women and alleged ideological bias.[13][14] The reliability of Wikipedia was frequently criticized in the 2000s but has improved over time, as Wikipedia has been generally praised in the late 2010s and early 2020s.[3][13][15] The website's coverage of controversial topics such as American politics and major events like the COVID-19 pandemic and the Russian invasion of Ukraine has received substantial media attention. It has been censored by world governments, ranging from specific pages to the entire site. In April 2018, Facebook and YouTube announced that they would help users detect fake news by suggesting fact-checking links to related Wikipedia articles.[16][17] Articles on breaking news are often accessed as a source of frequently updated information about those events.[18]
History
Main article: History of Wikipedia
Nupedia
Main article: Nupedia
Various collaborative online encyclopedias were attempted before the start of Wikipedia, but with limited success.[19] Wikipedia began as a complementary project for Nupedia, a free online English-language encyclopedia project whose articles were written by experts and reviewed under a formal process.[20] It was founded on March 9, 2000, under the ownership of Bomis, a web portal company. Its main figures were Bomis CEO Jimmy Wales and Larry Sanger, editor-in-chief for Nupedia and later Wikipedia.[1][21] Nupedia was initially licensed under its own Nupedia Open Content License, but even before Wikipedia was founded, Nupedia switched to the GNU Free Documentation License at the urging of Richard Stallman.[22] Wales is credited with defining the goal of making a publicly editable encyclopedia,[23][24] while Sanger is credited with the strategy of using a wiki to reach that goal.[25] On January 10, 2001, Sanger proposed on the Nupedia mailing list to create a wiki as a "feeder" project for Nupedia.[26]
Launch and growth
The domainswikipedia.com (later redirecting to wikipedia.org) and wikipedia.org were registered on January 12, 2001,[27] and January 13, 2001,[28] respectively, and Wikipedia was launched on January 15, 2001,[20] as a single English-language edition at www.wikipedia.com,[29] and announced by Sanger on the Nupedia mailing list.[23] Its integral policy of "neutral point-of-view"[30] was codified in its first few months. Otherwise, there were initially relatively few rules, and it operated independently of Nupedia.[23] Bomis originally intended it as a business for profit.[31]
English Wikipedia editors with >100 edits per month[32]
Wikipedia gained early contributors from Nupedia, Slashdot postings, and web search engine indexing. Language editions were created beginning in March 2001, with a total of 161 in use by the end of 2004.[34][35] Nupedia and Wikipedia coexisted until the former's servers were taken down permanently in 2003, and its text was incorporated into Wikipedia. The English Wikipedia passed the mark of two million articles on September 9, 2007, making it the largest encyclopedia ever assembled, surpassing the Yongle Encyclopedia made during the Ming Dynasty in 1408, which had held the record for almost 600 years.[36]
Citing fears of commercial advertising and lack of control, users of the Spanish Wikipediaforked from Wikipedia to create Enciclopedia Libre in February 2002.[37] Wales then announced that Wikipedia would not display advertisements, and changed Wikipedia's domain from wikipedia.com to wikipedia.org.[38][39]
Though the English Wikipedia reached three million articles in August 2009, the growth of the edition, in terms of the numbers of new articles and of editors, appears to have peaked around early 2007.[40] Around 1,800 articles were added daily to the encyclopedia in 2006; by 2013 that average was roughly 800.[41] A team at the Palo Alto Research Center attributed this slowing of growth to the project's increasing exclusivity and resistance to change.[42] Others suggest that the growth is flattening naturally because articles that could be called "low-hanging fruit"—topics that clearly merit an article—have already been created and built up extensively.[43][44][45]
In November 2009, a researcher at the Rey Juan Carlos University in Madrid found that the English Wikipedia had lost 49,000 editors during the first three months of 2009; in comparison, it lost only 4,900 editors during the same period in 2008.[46][47]The Wall Street Journal cited the array of rules applied to editing and disputes related to such content among the reasons for this trend.[48] Wales disputed these claims in 2009, denying the decline and questioning the study's methodology.[49] Two years later, in 2011, he acknowledged a slight decline, noting a decrease from "a little more than 36,000 writers" in June 2010 to 35,800 in June 2011. In the same interview, he also claimed the number of editors was "stable and sustainable".[50] A 2013 MIT Technology Review article, "The Decline of Wikipedia", questioned this claim, revealing that since 2007, Wikipedia had lost a third of its volunteer editors, and that those remaining had focused increasingly on minutiae.[51] In July 2012, The Atlantic reported that the number of administrators was also in decline.[52] In the November 25, 2013, issue of New York magazine, Katherine Ward stated, "Wikipedia, the sixth-most-used website, is facing an internal crisis."[53]
The number of active English Wikipedia editors has since remained steady after a long period of decline.[54][55]
Milestones
In January 2007, Wikipedia first became one of the ten most popular websites in the US, according to Comscore Networks. With 42.9 million unique visitors, it was ranked #9, surpassing The New York Times (#10) and Apple (#11). This marked a significant increase over January 2006, when Wikipedia ranked 33rd, with around 18.3 million unique visitors.[56] As of March 2020[update], it ranked 13th[4] in popularity according to Alexa Internet. In 2014, it received eight billion page views every month.[57] On February 9, 2014, The New York Times reported that Wikipedia had 18 billion page views and nearly 500 million unique visitors a month, "according to the ratings firm comScore".[11] Loveland and Reagle argue that, in process, Wikipedia follows a long tradition of historical encyclopedias that have accumulated improvements piecemeal through "stigmergic accumulation".[58][59]
On January 18, 2012, the English Wikipedia participated in a series of coordinated protests against two proposed laws in the United States Congress—the Stop Online Piracy Act (SOPA) and the PROTECT IP Act (PIPA)—by blacking out its pages for 24 hours.[60] More than 162 million people viewed the blackout explanation page that temporarily replaced its content.[61][62]
On January 20, 2014, Subodh Varma reporting for The Economic Times indicated that not only had Wikipedia's growth stalled, it "had lost nearly ten percent of its page views last year. There was a decline of about two billion between December 2012 and December 2013. Its most popular versions are leading the slide: page-views of the English Wikipedia declined by twelve percent, those of German version slid by 17 percent and the Japanese version lost nine percent."[63] Varma added, "While Wikipedia's managers think that this could be due to errors in counting, other experts feel that Google's Knowledge Graphs project launched last year may be gobbling up Wikipedia users."[63] When contacted on this matter, Clay Shirky, associate professor at New York University and fellow at Harvard's Berkman Klein Center for Internet & Society said that he suspected much of the page-view decline was due to Knowledge Graphs, stating, "If you can get your question answered from the search page, you don't need to click [any further]."[63] By the end of December 2016, Wikipedia was ranked the fifth most popular website globally.[64]
In January 2013, 274301 Wikipedia, an asteroid, was named after Wikipedia; in October 2014, Wikipedia was honored with the Wikipedia Monument; and, in July 2015, 106 of the 7,473 700-page volumes of Wikipedia became available as Print Wikipedia. In April 2019, an Israeli lunar lander, Beresheet, crash landed on the surface of the Moon carrying a copy of nearly all of the English Wikipedia engraved on thin nickel plates; experts say the plates likely survived the crash.[65][66] In June 2019, scientists reported that all 16 GB of article text from the English Wikipedia had been encoded into synthetic DNA.[67]
Openness
Unlike traditional encyclopedias, Wikipedia follows the procrastination principle[note 3] regarding the security of its content.[68]
Restrictions
Due to Wikipedia's increasing popularity, some editions, including the English version, have introduced editing restrictions for certain cases. For instance, on the English Wikipedia and some other language editions, only registered users may create a new article.[69] On the English Wikipedia, among others, particularly controversial, sensitive or vandalism-prone pages have been protected to varying degrees.[70][71] A frequently vandalized article can be "semi-protected" or "extended confirmed protected", meaning that only "autoconfirmed" or "extended confirmed" editors can modify it.[72] A particularly contentious article may be locked so that only administrators can make changes.[73] A 2021 article in the Columbia Journalism Review identified Wikipedia's page-protection policies as "perhaps the most important" means at its disposal to "regulate its market of ideas".[74]
In certain cases, all editors are allowed to submit modifications, but review is required for some editors, depending on certain conditions. For example, the German Wikipedia maintains "stable versions" of articles[75] which have passed certain reviews. Following protracted trials and community discussion, the English Wikipedia introduced the "pending changes" system in December 2012. Under this system, new and unregistered users' edits to certain controversial or vandalism-prone articles are reviewed by established users before they are published.[77]
Review of changes
Although changes are not systematically reviewed, the software that powers Wikipedia provides tools allowing anyone to review changes made by others. Each article's History page links to each revision.[note 4][78] On most articles, anyone can undo others' changes by clicking a link on the article's History page. Anyone can view the latest changes to articles, and anyone registered may maintain a "watchlist" of articles that interest them so they can be notified of changes. "New pages patrol" is a process where newly created articles are checked for obvious problems.[79]
In 2003, economics Ph.D. student Andrea Ciffolilli argued that the low transaction costs of participating in a wiki created a catalyst for collaborative development, and that features such as allowing easy access to past versions of a page favored "creative construction" over "creative destruction".[80]
Vandalism
Main article: Vandalism on Wikipedia
Any change or edit that manipulates content in a way that deliberately compromises Wikipedia's integrity is considered vandalism. The most common and obvious types of vandalism include additions of obscenities and crude humor; it can also include advertising and other types of spam.[81] Sometimes editors commit vandalism by removing content or entirely blanking a given page. Less common types of vandalism, such as the deliberate addition of plausible but false information, can be more difficult to detect. Vandals can introduce irrelevant formatting, modify page semantics such as the page's title or categorization, manipulate the article's underlying code, or use images disruptively.[82]
Obvious vandalism is generally easy to remove from Wikipedia articles; the median time to detect and fix it is a few minutes.[83][84] However, some vandalism takes much longer to detect and repair.[85]
In the Seigenthaler biography incident, an anonymous editor introduced false information into the biography of American political figure John Seigenthaler in May 2005, falsely presenting him as a suspect in the assassination of John F. Kennedy.[85] It remained uncorrected for four months.[85] Seigenthaler, the founding editorial director of USA Today and founder of the Freedom ForumFirst Amendment Center at Vanderbilt University, called Wikipedia co-founder Jimmy Wales and asked whether he had any way of knowing who contributed the misinformation. Wales said he did not, although the perpetrator was eventually traced.[86][87] After the incident, Seigenthaler described Wikipedia as "a flawed and irresponsible research tool".[85] The incident led to policy changes at Wikipedia for tightening up the verifiability of biographical articles of living people.[88]
In 2010, Daniel Tosh encouraged viewers of his show, Tosh.0, to visit the show's Wikipedia article and edit it at will. On a later episode, he commented on the edits to the article, most of them offensive, which had been made by the audience and had prompted the article to be locked from editing.[89][90]
Edit warring
Wikipedians often have disputes regarding content, which may result in repeated competing changes to an article, known as "edit warring".[91][92] It is widely seen as a resource-consuming scenario where no useful knowledge is added,[93] and criticized as creating a competitive[94] and conflict-based[95] editing culture associated with traditional masculine gender roles.[96]
Policies and laws
Content in Wikipedia is subject to the laws (in particular, copyright laws) of the United States and of the US state of Virginia, where the majority of Wikipedia's servers are located. Beyond legal matters, the editorial principles of Wikipedia are embodied in the "Five pillars" and in numerous policies and guidelines intended to appropriately shape content.[97] Even these rules are stored in wiki form, and Wikipedia editors write and revise the website's policies and guidelines.[98] Editors can enforce these rules by deleting or modifying non-compliant material. Originally, rules on the non-English editions of Wikipedia were based on a translation of the rules for the English Wikipedia. They have since diverged to some extent.[75]
Content policies and guidelines
According to the rules on the English Wikipedia, each entry in Wikipedia must be about a topic that is encyclopedic and is not a dictionary entry or dictionary-style.[99] A topic should also meet Wikipedia's standards of "notability",[100] which generally means that the topic must have been covered in mainstream media or major academic journal sources that are independent of the article's subject. Further, Wikipedia intends to convey only knowledge that is already established and recognized.[101] It must not present original research. A claim that is likely to be challenged requires a reference to a reliable source. Among Wikipedia editors, this is often phrased as "verifiability, not truth" to express the idea that the readers, not the encyclopedia, are ultimately responsible for checking the truthfulness of the articles and making their own interpretations.[102] This can at times lead to the removal of information that, though valid, is not properly sourced.[103] Finally, Wikipedia must not take sides.[104]
Governance
Further information: Wikipedia:Administration
Wikipedia's initial anarchy integrated democratic and hierarchical elements over time.[105][106] An article is not considered to be owned by its creator or any other editor, nor by the subject of the article.[107]
Administrators
Editors in good standing in the community can request extra user rights, granting them the technical ability to perform certain special actions. In particular, editors can choose to run for "adminship",[108][109] which includes the ability to delete pages or prevent them from being changed in cases of severe vandalism or editorial disputes. Administrators are not supposed to enjoy any special privilege in decision-making; instead, their powers are mostly limited to making edits that have project-wide effects and thus are disallowed to ordinary editors, and to implement restrictions intended to prevent disruptive editors from making unproductive edits.[110][111]
By 2012, fewer editors were becoming administrators compared to Wikipedia's earlier years, in part because the process of vetting potential administrators had become more rigorous.[112] In 2022, there was a particularly contentious request for adminship over the candidate's anti-Trump views; ultimately, they were granted adminship.[113]
Dispute resolution
Over time, Wikipedia has developed a semiformal dispute resolution process. To determine community consensus, editors can raise issues at appropriate community forums,[note 5] seek outside input through third opinion requests, or initiate a more general community discussion known as a "request for comment".
Wikipedia encourages local resolutions of conflicts, which Jemielniak argues is quite unique in organization studies, though there has been some recent interest in consensus building in the field. Joseph Reagle and Sue Gardner argue that the approaches to consensus building are similar to those used by Quakers.[114]: 62 A difference from Quaker meetings is the absence of a facilitator in the presence of disagreement, a role played by the clerk in Quaker meetings.[114]: 83
Arbitration Committee
Main article: Arbitration Committee
The Arbitration Committee presides over the ultimate dispute resolution process. Although disputes usually arise from a disagreement between two opposing views on how an article should read, the Arbitration Committee explicitly refuses to directly rule on the specific view that should be adopted. Statistical analyses suggest that the committee ignores the content of disputes and rather focuses on the way disputes are conducted,[115] functioning not so much to resolve disputes and make peace between conflicting editors, but to weed out problematic editors while allowing potentially productive editors back in to participate. Therefore, the committee does not dictate the content of articles, although it sometimes condemns content changes when it deems the new content violates Wikipedia policies (for example, if the new content is considered biased). Its remedies include cautions and probations (used in 63% of cases) and banning editors from articles (43%), subject matters (23%), or Wikipedia (16%).[when?] Complete bans from Wikipedia are generally limited to instances of impersonation and anti-social behavior. When conduct is not impersonation or anti-social, but rather anti-consensus or in violation of editing policies, remedies tend to be limited to warnings.[116]
Main article: Wikipedia community
Each article and each user of Wikipedia has an associated and dedicated "talk" page. These form the primary communication channel for editors to discuss, coordinate and debate.[117]
Wikipedia's community has been described as cultlike,[118] although not always with entirely negative connotations.[119] Its preference for cohesiveness, even if it requires compromise that includes disregard of credentials, has been referred to as "anti-elitism".[120]
Wikipedians sometimes award one another "virtual barnstars" for good work. These personalized tokens of appreciation reveal a wide range of valued work extending far beyond simple editing to include social support, administrative actions, and types of articulation work.[121]
Wikipedia does not require that its editors and contributors provide identification.[122] As Wikipedia grew, "Who writes Wikipedia?" became one of the questions frequently asked there.[123] Jimmy Wales once argued that only "a community ... a dedicated group of a few hundred volunteers" makes the bulk of contributions to Wikipedia and that the project is therefore "much like any traditional organization".[124] In 2008, a Slate magazine article reported that: "According to researchers in Palo Alto, one percent of Wikipedia users are responsible for about half of the site's edits."[125] This method of evaluating contributions was later disputed by Aaron Swartz, who noted that several articles he sampled had large portions of their content (measured by number of characters) contributed by users with low edit counts.[126]
The English Wikipedia has 6,558,579 articles, 44,280,482 registered editors, and 121,508 active editors. An editor is considered active if they have made one or more edits in the past 30 days.
Editors who fail to comply with Wikipedia cultural rituals, such as signing talk page comments, may implicitly signal that they are Wikipedia outsiders, increasing the odds that Wikipedia insiders may target or discount their contributions. Becoming a Wikipedia insider involves non-trivial costs: the contributor is expected to learn Wikipedia-specific technological codes, submit to a sometimes convoluted dispute resolution process, and learn a "baffling culture rich with in-jokes and insider references".[127] Editors who do not log in are in some sense second-class citizens on Wikipedia,[127] as "participants are accredited by members of the wiki community, who have a vested interest in preserving the quality of the work product, on the basis of their ongoing participation",[128] but the contribution histories of anonymous unregistered editors recognized only by their IP addresses cannot be attributed to a particular editor with certainty.
Studies
A 2007 study by researchers from Dartmouth College found that "anonymous and infrequent contributors to Wikipedia ... are as reliable a source of knowledge as those contributors who register with the site".[129] Jimmy Wales stated in 2009 that "[I]t turns out over 50% of all the edits are done by just .7% of the users ... 524 people ... And in fact, the most active 2%, which is 1400 people, have done 73.4% of all the edits."[124] However, Business Insider editor and journalist Henry Blodget showed in 2009 that in a random sample of articles, most Wikipedia content (measured by the amount of contributed text that survives to the latest sampled edit) is created by "outsiders", while most editing and formatting is done by "insiders".[124]
A 2008 study found that Wikipedians were less agreeable, open, and conscientious than others,[130][131] although a later commentary pointed out serious flaws, including that the data showed higher openness and that the differences with the control group and the samples were small.[132] According to a 2009 study, there is "evidence of growing resistance from the Wikipedia community to new content".[133]
Diversity
Several studies have shown that most Wikipedia contributors are male. Notably, the results of a Wikimedia Foundation survey in 2008 showed that only 13 percent of Wikipedia editors were female.[134] Because of this, universities throughout the United States tried to encourage women to become Wikipedia contributors. Similarly, many of these universities, including Yale and Brown, gave college credit to students who create or edit an article relating to women in science or technology.[135]Andrew Lih, a professor and scientist, wrote in The New York Times that the reason he thought the number of male contributors outnumbered the number of females so greatly was because identifying as a woman may expose oneself to "ugly, intimidating behavior".[citation needed][136] Data has shown that Africans are underrepresented among Wikipedia editors.[137]
Language editions
Main article: List of Wikipedias
There are currently 329 language editions of Wikipedia (also called language versions, or simply Wikipedias). As of October 2022, the six largest, in order of article count, are the English, Cebuano, German, Swedish, French, and Dutch Wikipedias.[139] The second and fourth-largest Wikipedias owe their position to the article-creating botLsjbot, which as of 2013[update] had created about half the articles on the Swedish Wikipedia, and most of the articles in the Cebuano and Waray Wikipedias. The latter are both languages of the Philippines.
In addition to the top six, twelve other Wikipedias have more than a million articles each (Russian, Spanish, Italian, Egyptian Arabic, Polish, Japanese, Chinese, Vietnamese, Waray, Ukrainian, Arabic and Portuguese), seven more have over 500,000 articles (Persian, Catalan, Serbian, Indonesian, Korean, Norwegian and Finnish), 44 more have over 100,000, and 82 more have over 10,000.[140][139] The largest, the English Wikipedia, has over 6.5 million articles. As of January 2021,[update] the English Wikipedia receives 48% of Wikipedia's cumulative traffic, with the remaining split among the other languages. The top 10 editions represent approximately 85% of the total traffic.[141]
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The unit for the numbers in bars is articles.
Since Wikipedia is based on the Web and therefore worldwide, contributors to the same language edition may use different dialects or may come from different countries (as is the case for the English edition). These differences may lead to some conflicts over spelling differences (e.g. colour versus color)[143] or points of view.[144]
Though the various language editions are held to global policies such as "neutral point of view", they diverge on some points of policy and practice, most notably on whether images that are not licensed freely may be used under a claim of fair use.[145][146][147]
Jimmy Wales has described Wikipedia as "an effort to create and distribute a free encyclopedia of the highest possible quality to every single person on the planet in their own language".[148] Though each language edition functions more or less independently, some efforts are made to supervise them all. They are coordinated in part by Meta-Wiki, the Wikimedia Foundation's wiki devoted to maintaining all its projects (Wikipedia and others).[149] For instance, Meta-Wiki provides important statistics on all language editions of Wikipedia,[150] and it maintains a list of articles every Wikipedia should have.[151] The list concerns basic content by subject: biography, history, geography, society, culture, science, technology, and mathematics. It is not rare for articles strongly related to a particular language not to have counterparts in another edition. For example, articles about small towns in the United States might be available only in English, even when they meet the notability criteria of other language Wikipedia projects.
Translated articles represent only a small portion of articles in most editions, in part because those editions do not allow fully automated translation of articles. Articles available in more than one language may offer "interwiki links", which link to the counterpart articles in other editions.[153]
A study published by PLOS One in 2012 also estimated the share of contributions to different editions of Wikipedia from different regions of the world. It reported that the proportion of the edits made from North America was 51% for the English Wikipedia, and 25% for the simple English Wikipedia.[152]
English Wikipedia editor numbers
On March 1, 2014, The Economist, in an article titled "The Future of Wikipedia", cited a trend analysis concerning data published by the Wikimedia Foundation stating that "[t]he number of editors for the English-language version has fallen by a third in seven years."[154] The attrition rate for active editors in English Wikipedia was cited by The Economist as substantially in contrast to statistics for Wikipedia in other languages (non-English Wikipedia). The Economist reported that the number of contributors with an average of five or more edits per month was relatively constant since 2008 for Wikipedia in other languages at approximately 42,000 editors within narrow seasonal variances of about 2,000 editors up or down. The number of active editors in English Wikipedia, by sharp comparison, was cited as peaking in 2007 at approximately 50,000 and dropping to 30,000 by the start of 2014.
In contrast, the trend analysis published in The Economist presents Wikipedia in other languages (non-English Wikipedia) as successful in retaining their active editors on a renewable and sustained basis, with their numbers remaining relatively constant at approximately 42,000.[154] No comment was made concerning which of the differentiated edit policy standards from Wikipedia in other languages (non-English Wikipedia) would provide a possible alternative to English Wikipedia for effectively ameliorating substantial editor attrition rates on the English-language Wikipedia.[155]
Reception
See also: Academic studies about Wikipedia and Criticism of Wikipedia
 | This section needs to be updated. Please help update this article to reflect recent events or newly available information.(March 2018) |
Various Wikipedians have criticized Wikipedia's large and growing regulation, which includes more than fifty policies and nearly 150,000 words as of 2014.[update][156][114]
Critics have stated that Wikipedia exhibits systemic bias. In 2010, columnist and journalist Edwin Black described Wikipedia as being a mixture of "truth, half-truth, and some falsehoods".[157] Articles in The Chronicle of Higher Education and The Journal of Academic Librarianship have criticized Wikipedia's "Undue Weight" policy, concluding that the fact that Wikipedia explicitly is not designed to provide correct information about a subject, but rather focus on all the major viewpoints on the subject, give less attention to minor ones, and creates omissions that can lead to false beliefs based on incomplete information.[158][159][160]
Journalists Oliver Kamm and Edwin Black alleged (in 2010 and 2011 respectively) that articles are dominated by the loudest and most persistent voices, usually by a group with an "ax to grind" on the topic.[157][161] A 2008 article in Education Next Journal concluded that as a resource about controversial topics, Wikipedia is subject to manipulation and spin.[162]
In 2020, Omer Benjakob and Stephen Harrison noted that "Media coverage of Wikipedia has radically shifted over the past two decades: once cast as an intellectual frivolity, it is now lauded as the 'last bastion of shared reality' online."[163]
In 2022, libertarianJohn Stossel opined that Wikipedia, a site he financially supported at one time, appears to have gradually taken a significant turn in bias to the political left, specifically on political topics.[164]
In 2006, the Wikipedia Watch criticism website listed dozens of examples of plagiarism in the English Wikipedia.[165]
Accuracy of content
Main article: Reliability of Wikipedia
Articles for traditional encyclopedias such as Encyclopædia Britannica are written by experts, lending such encyclopedias a reputation for accuracy.[166] However, a peer review in 2005 of forty-two scientific entries on both Wikipedia and Encyclopædia Britannica by the science journal Nature found few differences in accuracy, and concluded that "the average science entry in Wikipedia contained around four inaccuracies; Britannica, about three."[167] Joseph Reagle suggested that while the study reflects "a topical strength of Wikipedia contributors" in science articles, "Wikipedia may not have fared so well using a random sampling of articles or on humanities subjects."[168] Others raised similar critiques.[169] The findings by Nature were disputed by Encyclopædia Britannica,[170][171] and in response, Nature gave a rebuttal of the points raised by Britannica.[172] In addition to the point-for-point disagreement between these two parties, others have examined the sample size and selection method used in the Nature effort, and suggested a "flawed study design" (in Nature's manual selection of articles, in part or in whole, for comparison), absence of statistical analysis (e.g., of reported confidence intervals), and a lack of study "statistical power" (i.e., owing to small sample size, 42 or 4 × 101 articles compared, vs >105 and >106 set sizes for Britannica and the English Wikipedia, respectively).[173]
As a consequence of the open structure, Wikipedia "makes no guarantee of validity" of its content, since no one is ultimately responsible for any claims appearing in it.[174] Concerns have been raised by PC World in 2009 regarding the lack of accountability that results from users' anonymity,[175] the insertion of false information,[176]vandalism, and similar problems.
Economist Tyler Cowen wrote: "If I had to guess whether Wikipedia or the median refereed journal article on economics was more likely to be true after a not so long think I would opt for Wikipedia." He comments that some traditional sources of non-fiction suffer from systemic biases, and novel results, in his opinion, are over-reported in journal articles as well as relevant information being omitted from news reports. However, he also cautions that errors are frequently found on Internet sites and that academics and experts must be vigilant in correcting them.[177]Amy Bruckman has argued that, due to the number of reviewers, "the content of a popular Wikipedia page is actually the most reliable form of information ever created".[178]
Critics argue that Wikipedia's open nature and a lack of proper sources for most of the information makes it unreliable.[179] Some commentators suggest that Wikipedia may be reliable, but that the reliability of any given article is not clear.[180] Editors of traditional reference works such as the Encyclopædia Britannica have questioned the project's utility and status as an encyclopedia.[181] Wikipedia co-founder Jimmy Wales has claimed that Wikipedia has largely avoided the problem of "fake news" because the Wikipedia community regularly debates the quality of sources in articles.[182]
Wikipedia's open structure inherently makes it an easy target for Internet trolls, spammers, and various forms of paid advocacy seen as counterproductive to the maintenance of a neutral and verifiable online encyclopedia.[78][184] In response to paid advocacy editing and undisclosed editing issues, Wikipedia was reported in an article in The Wall Street Journal to have strengthened its rules and laws against undisclosed editing.[185] The article stated that: "Beginning Monday [from the date of the article, June 16, 2014], changes in Wikipedia's terms of use will require anyone paid to edit articles to disclose that arrangement. Katherine Maher, the nonprofit Wikimedia Foundation's chief communications officer, said the changes address a sentiment among volunteer editors that, 'we're not an advertising service; we're an encyclopedia.'"[185][186][187][188][189] These issues, among others, had been parodied since the first decade of Wikipedia, notably by Stephen Colbert on The Colbert Report.[190]
Legal Research in a Nutshell (2011), cites Wikipedia as a "general source" that "can be a real boon" in "coming up to speed in the law governing a situation" and, "while not authoritative, can provide basic facts as well as leads to more in-depth resources".[191]
Discouragement in education
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Most university lecturers discourage students from citing any encyclopedia in academic work, preferring primary sources;[192] some specifically prohibit Wikipedia citations. Wales stresses that encyclopedias of any type are not usually appropriate to use as citable sources, and should not be relied upon as authoritative.[195] Wales once (2006 or earlier) said he receives about ten emails weekly from students saying they got failing grades on papers because they cited Wikipedia; he told the students they got what they deserved. "For God's sake, you're in college; don't cite the encyclopedia", he said.[196]
In February 2007, an article in The Harvard Crimson newspaper reported that a few of the professors at Harvard University were including Wikipedia articles in their syllabi, although without realizing the articles might change.[197] In June 2007, former president of the American Library AssociationMichael Gorman condemned Wikipedia, along with Google, stating that academics who endorse the use of Wikipedia are "the intellectual equivalent of a dietitian who recommends a steady diet of Big Macs with everything".[198]
In contrast, academic writing[clarification needed] in Wikipedia has evolved in recent years and has been found to increase student interest, personal connection to the product, creativity in material processing, and international collaboration in the learning process.[199]
Medical information
See also: Health information on Wikipedia
On March 5, 2014, Julie Beck writing for The Atlantic magazine in an article titled "Doctors' #1 Source for Healthcare Information: Wikipedia", stated that "Fifty percent of physicians look up conditions on the (Wikipedia) site, and some are editing articles themselves to improve the quality of available information."[200] Beck continued to detail in this article new programs of Amin Azzam at the University of San Francisco to offer medical school courses to medical students for learning to edit and improve Wikipedia articles on health-related issues, as well as internal quality control programs within Wikipedia organized by James Heilman to improve a group of 200 health-related articles of central medical importance up to Wikipedia's highest standard of articles using its Featured Article and Good Article peer-review evaluation process.[200] In a May 7, 2014, follow-up article in The Atlantic titled "Can Wikipedia Ever Be a Definitive Medical Text?", Julie Beck quotes WikiProject Medicine's James Heilman as stating: "Just because a reference is peer-reviewed doesn't mean it's a high-quality reference."[201] Beck added that: "Wikipedia has its own peer review process before articles can be classified as 'good' or 'featured'. Heilman, who has participated in that process before, says 'less than one percent' of Wikipedia's medical articles have passed."[201]
Coverage of topics and systemic bias
See also: Notability in the English Wikipedia and Criticism of Wikipedia § Systemic bias in coverage
| Parts of this article (those related to d:Wikidata:Statistics/Wikipedia) need to be updated. Please help update this article to reflect recent events or newly available information.(March 2017) |
Wikipedia seeks to create a summary of all human knowledge in the form of an online encyclopedia, with each topic covered encyclopedically in one article. Since it has terabytes of disk space, it can have far more topics than can be covered by any printed encyclopedia.[202] The exact degree and manner of coverage on Wikipedia is under constant review by its editors, and disagreements are not uncommon (see deletionism and inclusionism).[203][204] Wikipedia contains materials that some people may find objectionable, offensive, or pornographic. The "Wikipedia is not censored" policy has sometimes proved controversial: in 2008, Wikipedia rejected an online petition against the inclusion of images of Muhammad in the English edition of its Muhammad article, citing this policy. The presence of politically, religiously, and pornographically sensitive materials in Wikipedia has led to the censorship of Wikipedia by national authorities in China[205] and Pakistan,[206] amongst other countries.
A 2008 study conducted by researchers at Carnegie Mellon University and Palo Alto Research Center gave a distribution of topics as well as growth (from July 2006 to January 2008) in each field:[207]
- Culture and Arts: 30% (210%)
- Biographies and persons: 15% (97%)
- Geography and places: 14% (52%)
- Society and social sciences: 12% (83%)
- History and events: 11% (143%)
- Natural and Physical Sciences: 9% (213%)
- Technology and Applied Science: 4% (−6%)
- Religions and belief systems: 2% (38%)
- Health: 2% (42%)
- Mathematics and logic: 1% (146%)
- Thought and Philosophy: 1% (160%)
These numbers refer only to the number of articles: it is possible for one topic to contain a large number of short articles and another to contain a small number of large ones. Through its "Wikipedia Loves Libraries" program, Wikipedia has partnered with major public libraries such as the New York Public Library for the Performing Arts to expand its coverage of underrepresented subjects and articles.[208]
A 2011 study conducted by researchers at the University of Minnesota indicated that male and female editors focus on different coverage topics. There was a greater concentration of females in the "people and arts" category, while males focus more on "geography and science".[209]
Coverage of topics and selection bias
Research conducted by Mark Graham of the Oxford Internet Institute in 2009 indicated that the geographic distribution of article topics is highly uneven. Africa is the most underrepresented.[210] Across 30 language editions of Wikipedia, historical articles and sections are generally Eurocentric and focused on recent events.[211]
An editorial in The Guardian in 2014 claimed that more effort went into providing references for a list of female porn actors than a list of women writers.[212] Data has also shown that Africa-related material often faces omission; a knowledge gap that a July 2018 Wikimedia conference in Cape Town sought to address.[137]
Systemic biases
When multiple editors contribute to one topic or set of topics, systemic bias may arise, due to the demographic backgrounds of the editors. In 2011, Wales claimed that the unevenness of coverage is a reflection of the demography of the editors, citing for example "biographies of famous women through history and issues surrounding early childcare".[50] The October 22, 2013, essay by Tom Simonite in MIT's Technology Review titled "The Decline of Wikipedia" discussed the effect of systemic bias and policy creep on the downward trend in the number of editors.[51]
Systemic bias on Wikipedia may follow that of culture generally,[vague] for example favoring certain nationalities, ethnicities or majority religions.[213] It may more specifically follow the biases of Internet culture, inclining to be young, male, English-speaking, educated, technologically aware, and wealthy enough to spare time for editing. Biases, intrinsically, may include an overemphasis on topics such as pop culture, technology, and current events.[213][better source needed]
Taha Yasseri of the University of Oxford, in 2013, studied the statistical trends of systemic bias at Wikipedia introduced by editing conflicts and their resolution.[214][215] His research examined the counterproductive work behavior of edit warring. Yasseri contended that simple reverts or "undo" operations were not the most significant measure of counterproductive behavior at Wikipedia and relied instead on the statistical measurement of detecting "reverting/reverted pairs" or "mutually reverting edit pairs". Such a "mutually reverting edit pair" is defined where one editor reverts the edit of another editor who then, in sequence, returns to revert the first editor in the "mutually reverting edit pairs". The results were tabulated for several language versions of Wikipedia. The English Wikipedia's three largest conflict rates belonged to the articles George W. Bush, anarchism, and Muhammad.[215] By comparison, for the German Wikipedia, the three largest conflict rates at the time of the Oxford study were for the articles covering Croatia, Scientology, and 9/11 conspiracy theories.[215]
Researchers from Washington University developed a statistical model to measure systematic bias in the behavior of Wikipedia's users regarding controversial topics. The authors focused on behavioral changes of the encyclopedia's administrators after assuming the post, writing that systematic bias occurred after the fact.[216][217]
Explicit content
See also: Internet Watch Foundation and Wikipedia and Reporting of child pornography images on Wikimedia Commons
For the government censorship of Wikipedia, see Censorship of Wikipedia.
For Wikipedia's policy concerning censorship, see Wikipedia:Wikipedia is not censored
Wikipedia has been criticized for allowing information about graphic content. Articles depicting what some critics have called objectionable content (such as feces, cadaver, human penis, vulva, and nudity) contain graphic pictures and detailed information easily available to anyone with access to the internet, including children.
The site also includes sexual content such as images and videos of masturbation and ejaculation, illustrations of zoophilia, and photos from hardcore pornographic films in its articles. It also has non-sexual photographs of nude children.
The Wikipedia article about Virgin Killer—a 1976 album from the GermanrockbandScorpions—features a picture of the album's original cover, which depicts a naked prepubescent girl. The original release cover caused controversy and was replaced in some countries. In December 2008, access to the Wikipedia article Virgin Killer was blocked for four days by most Internet service providers in the United Kingdom after the Internet Watch Foundation (IWF) decided the album cover was a potentially illegal indecent image and added the article's URL to a "blacklist" it supplies to British internet service providers.[218]
In April 2010, Sanger wrote a letter to the Federal Bureau of Investigation, outlining his concerns that two categories of images on Wikimedia Commons contained child pornography, and were in violation of US federal obscenity law.[219][220] Sanger later clarified that the images, which were related to pedophilia and one about lolicon, were not of real children, but said that they constituted "obscene visual representations of the sexual abuse of children", under the PROTECT Act of 2003.[221] That law bans photographic child pornography and cartoon images and drawings of children that are obscene under American law.[221] Sanger also expressed concerns about access to the images on Wikipedia in schools.[222]Wikimedia Foundation spokesman Jay Walsh strongly rejected Sanger's accusation,[223] saying that Wikipedia did not have "material we would deem to be illegal. If we did, we would remove it."[223] Following the complaint by Sanger, Wales deleted sexual images without consulting the community. After some editors who volunteered to maintain the site argued that the decision to delete had been made hastily, Wales voluntarily gave up some of the powers he had held up to that time as part of his co-founder status. He wrote in a message to the Wikimedia Foundation mailing-list that this action was "in the interest of encouraging this discussion to be about real philosophical/content issues, rather than be about me and how quickly I acted".[224] Critics, including Wikipediocracy, noticed that many of the pornographic images deleted from Wikipedia since 2010 have reappeared.[225]
Privacy
One privacy concern in the case of Wikipedia is the right of a private citizen to remain a "private citizen" rather than a "public figure" in the eyes of the law.[226][note 6] It is a battle between the right to be anonymous in cyberspace and the right to be anonymous in real life ("meatspace"). A particular problem occurs in the case of a relatively unimportant individual and for whom there exists a Wikipedia page against her or his wishes.
In January 2006, a German court ordered the German Wikipedia shut down within Germany because it stated the full name of Boris Floricic, aka "Tron", a deceased hacker. On February 9, 2006, the injunction against Wikimedia Deutschland was overturned, with the court rejecting the notion that Tron's right to privacy or that of his parents was being violated.[227]
Wikipedia has a "Volunteer Response Team" that uses Znuny, a free and open-source software fork of OTRS[228] to handle queries without having to reveal the identities of the involved parties. This is used, for example, in confirming the permission for using individual images and other media in the project.[229]
Sexism
Main article: Gender bias on Wikipedia
Wikipedia was described in 2015 as harboring a battleground culture of sexism and harassment.[230][231]
The perceived toxic attitudes and tolerance of violent and abusive language were reasons put forth in 2013 for the gender gap in Wikipedia editorship.[232]
Edit-a-thons have been held to encourage female editors and increase the coverage of women's topics.[233]
A comprehensive 2008 survey, published in 2016, found significant gender differences in: confidence in expertise, discomfort with editing, and response to critical feedback. "Women reported less confidence in their expertise, expressed greater discomfort with editing (which typically involves conflict), and reported more negative responses to critical feedback compared to men."[234]
Operation
Wikimedia Foundation and Wikimedia movement affiliates
Main article: Wikimedia Foundation
Wikipedia is hosted and funded by the Wikimedia Foundation, a non-profit organization which also operates Wikipedia-related projects such as Wiktionary and Wikibooks. The foundation relies on public contributions and grants to fund its mission.[235] The foundation's 2013 IRS Form 990 shows revenue of $39.7 million and expenses of almost $29 million, with assets of $37.2 million and liabilities of about $2.3 million.[236]
In May 2014, Wikimedia Foundation named Lila Tretikov as its second executive director, taking over for Sue Gardner.[237] The Wall Street Journal reported on May 1, 2014, that Tretikov's information technology background from her years at University of California offers Wikipedia an opportunity to develop in more concentrated directions guided by her often repeated position statement that, "Information, like air, wants to be free."[238][239] The same Wall Street Journal article reported these directions of development according to an interview with spokesman Jay Walsh of Wikimedia, who "said Tretikov would address that issue (paid advocacy) as a priority. 'We are really pushing toward more transparency ... We are reinforcing that paid advocacy is not welcome.' Initiatives to involve greater diversity of contributors, better mobile support of Wikipedia, new geo-location tools to find local content more easily, and more tools for users in the second and third world are also priorities", Walsh said.[238]
Following the departure of Tretikov from Wikipedia due to issues concerning the use of the "superprotection" feature which some language versions of Wikipedia have adopted, Katherine Maher became the third executive director of the Wikimedia Foundation in June 2016.[136] Maher has stated that one of her priorities would be the issue of editor harassment endemic to Wikipedia as identified by the Wikipedia board in December. Maher stated regarding the harassment issue that: "It establishes a sense within the community that this is a priority ... [and that correction requires that] it has to be more than words."[136]
Wikipedia is also supported by many organizations and groups that are affiliated with the Wikimedia Foundation but independently-run, called Wikimedia movement affiliates. These include Wikimedia chapters (which are national or sub-national organizations, such as Wikimedia Deutschland and Wikimédia France), thematic organizations (such as Amical Wikimedia for the Catalan language community), and user groups. These affiliates participate in the promotion, development, and funding of Wikipedia.
Software operations and support
See also: MediaWiki
The operation of Wikipedia depends on MediaWiki, a custom-made, free and open sourcewiki software platform written in PHP and built upon the MySQL database system.[240] The software incorporates programming features such as a macro language, variables, a transclusion system for templates, and URL redirection. MediaWiki is licensed under the GNU General Public License (GPL) and it is used by all Wikimedia projects, as well as many other wiki projects. Originally, Wikipedia ran on UseModWiki written in Perl by Clifford Adams (Phase I), which initially required CamelCase for article hyperlinks; the present double bracket style was incorporated later. Starting in January 2002 (Phase II), Wikipedia began running on a PHP wiki engine with a MySQL database; this software was custom-made for Wikipedia by Magnus Manske. The Phase II software was repeatedly modified to accommodate the exponentially increasing demand. In July 2002 (Phase III), Wikipedia shifted to the third-generation software, MediaWiki, originally written by Lee Daniel Crocker.
Several MediaWiki extensions are installed[241] to extend the functionality of the MediaWiki software.
In April 2005, a Lucene extension[242][243] was added to MediaWiki's built-in search and Wikipedia switched from MySQL to Lucene for searching. Lucene was later replaced by CirrusSearch which is based on Elasticsearch.[244]
In July 2013, after extensive beta testing, a WYSIWYG (What You See Is What You Get) extension, VisualEditor, was opened to public use.[245][246][247][248] It was met with much rejection and criticism, and was described as "slow and buggy".[249] The feature was changed from opt-out to opt-in afterward.
Automated editing
Main article: Wikipedia bots
Computer programs called bots have often been used to perform simple and repetitive tasks, such as correcting common misspellings and stylistic issues, or to start articles such as geography entries in a standard format from statistical data.[250][251][252] One controversial contributor, Sverker Johansson, creating articles with his bot was reported to create up to 10,000 articles on the Swedish Wikipedia on certain days.[253] Additionally, there are bots designed to automatically notify editors when they make common editing errors (such as unmatched quotes or unmatched parentheses).[254] Edits falsely identified by bots as the work of a banned editor can be restored by other editors. An anti-vandal bot is programmed to detect and revert vandalism quickly.[251] Bots are able to indicate edits from particular accounts or IP address ranges, as occurred at the time of the shooting down of the MH17 jet incident in July 2014 when it was reported that edits were made via IPs controlled by the Russian government.[255] Bots on Wikipedia must be approved before activation.[256]
According to Andrew Lih, the current expansion of Wikipedia to millions of articles would be difficult to envision without the use of such bots.[257]
Hardware operations and support
See also: Wikimedia Foundation § Hardware
Wikipedia receives between 25,000 and 60,000-page requests per second, depending on the time of the day.[258][needs update] As of 2021,[update] page requests are first passed to a front-end layer of Varnish caching servers and back-end layer caching is done by Apache Traffic Server.[259] Further statistics, based on a publicly available 3-month Wikipedia access trace, are available.[260] Requests that cannot be served from the Varnish cache are sent to load-balancing servers running the Linux Virtual Server software, which in turn pass them to one of the Apache web servers for page rendering from the database. The web servers deliver pages as requested, performing page rendering for all the language editions of Wikipedia. To increase speed further, rendered pages are cached in a distributed memory cache until invalidated, allowing page rendering to be skipped entirely for most common page accesses.[261]
Wikipedia currently runs on dedicated clusters of Linux servers with Debian.[262] As of December 2009,[update] there were 300 in Florida and 44 in Amsterdam.[263] By January 22, 2013, Wikipedia had migrated its primary data center to an Equinix facility in Ashburn, Virginia.[264][265] In 2017, Wikipedia installed a caching cluster in an Equinix facility in Singapore, the first of its kind in Asia.[266]
Internal research and operational development
Following growing amounts of incoming donations exceeding seven digits in 2013 as recently reported,[51] the Foundation has reached a threshold of assets which qualify its consideration under the principles of industrial organization economics to indicate the need for the re-investment of donations into the internal research and development of the Foundation.[267] Two of the recent projects of such internal research and development have been the creation of a Visual Editor and a largely under-utilized "Thank" tab which were developed to ameliorate issues of editor attrition, which have met with limited success.[51][249] The estimates for reinvestment by industrial organizations into internal research and development was studied by Adam Jaffe, who recorded that the range of 4% to 25% annually was to be recommended, with high-end technology requiring the higher level of support for internal reinvestment.[268] At the 2013 level of contributions for Wikimedia presently documented as 45 million dollars, the computed budget level recommended by Jaffe and Caballero for reinvestment into internal research and development is between 1.8 million and 11.3 million dollars annually.[268] In 2016, the level of contributions were reported by Bloomberg News
HELLO! MOBILE APP…...
The importance of mobile phones in our everyday life and activities is undeniably unending. This is so because there is ongoing tremendous transformation in that mobile phones are no longer the ordinary communication device it used to be. It has become the colossal point of attention for individuals and businesses alike, courtesy of the various incredible features and opportunities that mobile phones offer. The cumulative progress of mobile technology, the availability and access to high speed internet and the remarkable communicative interface in these devices results into a whole level of new and innovative experience mobile computing. This is made possible through the development of mobile applications (mobile apps).
Presently, there are mobile apps for every walks of life and with no doubt they have made and are making life tremendously easy for man on a daily basis. The challenge is to know the purpose of each app and use them properly so as to get the optimum satisfaction and necessary experience they have been designed to give its users. Here comes the role of National Skill India Mission.
We National Skill India Mission (Nsim), a branch of BHARAT SEVAK SAMAJ, the National Development Agency , established in 1952 ,by planning commission , Government of India , have training centers all over India. We are at the onset of a new social digital literacy project named “ HELLO MOBILE APP” – this is a project aimed to provide practical exposure for the society about how to use MOBILE APPS for communication / to make payments/ purchase /marketing/ bill remittance / online reservations/education /skill development and other services , so as to develop the skills of our community for better life standards for the best to the world…
HELLO! MOBILE APP….
Each day thousands of mobile apps are published to the Google Play and Apple App Stores. Some of these mobile apps are games, others are social networks, and many are ecommerce apps. Many of the society are unaware of, how to utilize these apps in our everyday life. As a solution for this matter, Nsim is introducing the program called Hello! Mobile app which is focusing to provide a realistic disclosure of mobile apps that are inevitable in our daily life. It contains lessons about how to use MOBILE APPS for communication / to make payments/ purchase /marketing/ bill remittance / online reservations/education /skill development and other services. The main aspects included in the program is to aware and develops the skills of the society for their better life and oppurtunites.
The syllabus of Hello! Mobile app include:
1.COMMUNICATION:
Our smartphones enable constant and instant communication with our family, friends, and even work colleagues. Messaging apps have grown to provide rich services offering all kinds of interactions with others, from free text messaging, to voice and video calling, to photo and file sharing , etc…
Eg : facebook, whatsapp, google duo , etc…
2.FINANCIAL INCLUSIONS:
Despite being a new concept of making payments, mobile wallets have become popular in very short period of time. In the cashless era, mobile wallets are making their way. Individuals use wallet for different purpose from mobile reharge mobile or to make taxi payments and even shopping.These wallets have discounts offers and cashback points which hardly fail to attract customers. To make use of mobile wallets one needs to download the same for the app store or google play. Transfer money to the wallet and can use it for making payments.
Eg: Paytm,BHIM,Paypal,etc…
3. BENEFITS/ SEVICES:
The Advantages are: Apps helps the business owners to reach their target audience directly. It helps to collect existing customer feedback and helps to enhance their product and services. Its saves lots of time and money for business owners as it can easily reach the niche. For most of us, it's sufficient to think of an app this way: an app is a software program that you use online or on mobile devices. Apps often have a specific narrow use, such as a “shopping app” for your smartphone. But that's not always the case. Some are very broad and perform a lot of tasks. Online slot reservation, Digital menu card, Ordering online and online delivery {fast food chains}, Location – based deals, Online presence, especially on social media websites, Loyalty programs, Better ROI on specials you offer, Online promotion through ‘check in’ apps, Online promotion through ‘check in’ apps, Online reviews and ratings,
we should distinguish among several types of travel apps that cater to different segments:
Hotel booking apps (Airbnb, Booking.com) Flight booking apps (Skyscanner, Hopper, MakeMyTrip, Goibibo, Yatra, IndiGo, ixigo) Apps for getting around (Google Maps, Citymapper) Apps for packing and organizing (Packpoint, TripIt) Apps for finding the best local entertainment (TripAdvisor, Yelp) food delivery Apps (Swiggy , Zomato Order, Uber Eats, Foodpanda, Domino’s, Pizza Hut, JustEat, Faaso’s, TastyKhana, FoodMingo)
4.ONLINE EDUCATION:
Miracles are rare these days. One miracle we keep wondering about is how mobile apps have transformed education. For the education sector, mobiles and smartphones provide a better and more engaging way of imparting education. Newer avenues of teaching and learning are opening up through mobile apps, which in turn is tremendously enhancing education like never before. Technology the world over has become a significant disruptive force for the education segment. The impact of mobile apps on education industry has been deep.
Within the classroom or outside it, using mobile apps helps accomplish a higher degree of precision and efficiency, while making it a fun way of learning or teaching. Making a case for increased penetration of mobile apps into classroom and for virtual learning, we look at some of the key benefits mobile apps have had on the education industry. Range of options , Ease of access of knowledge/ administrative resources, Learning without boundaries , Enable collaboration between students, teachers and parents , Improve engagement of student
Eg: iTunes U, Khan Academy, Coursera,etc…
5.ONLINE PURCHASE:
Convenience of online shopping. Customers can purchase items from the comfort of their own homes or work place. Shopping is made easier and convenient for the customer through internet. It is also easy to cancel the transactions
Well, who doesn’t love shopping? Especially, when we have Online Shopping apps. Gone are the days when we had to visit the mall and spend an entire day to check which brand store has got what deals just to a pair of clothes or shoes.
But now, in this eCommerce era, every little thing is possible with just a tap on our smartphones. Whether it is an apparel, accessories, or electronics, we have mobile shopping apps for anything and everything. Right from conventional markets to online websites and then to our smartphones in the form of shopping applications, shopping always finds its own way to us.
Almost all of these shopping applications provide 24X7 customer service to make sure the maximum customer satisfaction which is a vital factor for any online retailer.
Eg: Flipkart,Amazon,Snapdeal,etc…
6.ONLINE MARKETING:
Online marketplaces offer a number of advantages for small retailers, including the ability to reach new and diverse customer bases, but not all online selling sites are created equal. Some have proven invaluable resources for sellers, while others levy numerous fees without delivering a sufficient number of customers. Whether your wares are vintage clothing or handcrafted doghouses, it’s important to put time and effort into selecting the best sites to sell your products online.
Eg: Youtube,Facebook,Flipkart,etc…
7.SKILL MARKETING:
The key to living your fullest potential is developing your skills. You can only live your fullest potential if you always develop your skills so that you can give better and better value over time.
The ability, coming from one's knowledge, practice, aptitude, etc., to do something well: Carpentry was one of his many skills. ... a craft, to dance ,sing a song , painting ,wood carving etc .How one can tap his skills to earnings and for that today the best and investment free option is the online skill marketing platforms …
YouTube is a popular video sharing website where registered users can upload and share videos of their skills with anyone able to access the site worldwide. These videos can also be embedded and shared on other sites
Eg: Youtube,Facebook,etc…
8.SOCIAL MEDIA MARKETING:
Social media marketing (SMM) refers to techniques that target social networks and applications that help individuals to sell their products online without the help of middlemen. Online market platforms offer a number of advantages for individuals to sell their products from any ware to every part of the world , including the ability to reach new and diverse customer bases.
Eg : Facebook Marketplace ,flipkart , amazon ,etc…..
9.SKILL DEVELOPMENT:
Learning skill should be the first skill you develop because it greatly helps you develop other skills. An essential ingredient to have good learning skill is motivation. If you are motivated to learn about a subject, it will be much easier for you to learn it. Again, curiosity plays an important role here because a curious person is naturally motivated. Millions of people have turned to online sources for continuing education, free courses and skills training. Apps are a natural extension of that trend. Whether you're a student looking for extra resources, a knowledge-hungry geek or a professional looking to pick up a practical new skill like video editing, sound editing, photoshop, art & craft etc….., mobile apps are helpful.
Eg: Magisto,Audacity, Adobe, GoPro, etc…
10.ANALYSIS:
In this topic, you’ll learn how to use tools that can help you get the eyeballs you’ve always wanted, rather than try to appeal to a wider general audience, it’s more important to work with the audience you have and serve its needs. Smaller accounts that perhaps take more care to appeal to and communicate with their following earned more engagement from that following than even much larger accounts. We still need to learn more about the habits of micro-influencers because they’re used more often in formal transactions. But indicators point to their niche followings as prime examples of engagement practices that work and that may be replicable for larger brands.
Eg: : BuzzSumo,Mention,Facebook Premieres ,etc …
HELLO! MOBILE APP PROGRAMME DETAILS:
Hello! Mobile App is a one day programme ,from 9:00 am to 6:00 pm.
Number of applicants allowed per session is limited to 20.
Each applicant must have smartphone with internet connection.
Registration fee per applicant is Rs- 2000/-.
National Skill India Mission certificate will be issued after training and proper evaluation.
For more details and Registration please feel free to contact – KALA NAIR (PRO) ,TEL- 04714014800
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